Category Archives: Women in Business

Doe Deere: From homeless to CEO

Born in Russia, Doe Deere like many in the world, saw the United States as the land of opportunity. Doe Deere recalls spending her youth watching American movies, music and marveling at mastering the English language. At the age of 17, her dream seemed to be coming true, her mother had decided to take her sister and her to the United States to finally realize and live the American Dream.

Doe Deere and her family would move to America’s largest city, New York. Doe recalls the quote, “if you can make it here, you can make it anywhere” and her goal was to make it. Unfortunately, the dream would be derailed due to her mothers accounting credentials be held back. This would force her mother to take on low paying jobs such as housekeeper, eventually, they overbearing pressure of bills became too much and Doe and her family moved into a homeless shelter in Manhattan and waiting in line at churches just to have something to eat for the day.

In 1999, a local social worker named Dorchen Leidholdt found Doe and her family, Leidholdt was a social worker pressed on aiding immigrant families who’ve fallen on hard times. With her help, Doe’s mother was able to finally find a career in accounting, her sister would go on to graduate from Colombia Universit with honors, and Doe, after Leidholdt had seen her sketches, was guided into the Fashion Institute of Technology. She recounts her struggle as an important time in her life where she learned valuable teachings in regards to staying strong and fighting through the bleakest of times.

In 2008, Doe Deere would finally see her American dream come to fruition in the form of her newly founded company “Grime Crime”. The company would become a huge success employing 35 employees and sending a message to the women of the world to stay strong and be themselves. Doe Deere thanks America for everything she gave her and reminds people that Americans don’t always start off as American, and maybe one day that immigrant will be someone that adds to the greatness of America.

http://www.doedeere.com/

Cosmetic Designer Doe Deere Empowers Next Generation

Doe Deere, is a successful cosmetic designer along with being a highly trained technology and marketing specialist. From the time she decided to embark on her dreams, Deere, never hesitated to be consistent in empowering other men and women, around the world. Everyday, Deere, awakes with a morning ritual, getting in touch with her senses and ready to tackle another day. She tells her readers, she uses her own colors to highlight her look, but competitor products as concealer and foundation. Deere has always had a way with intricate colors and has said on countless occasions this is the basis for her Lime Crime cosmetics. Learn more: http://yourbeautycraze.com/how-beauty-expert-doe-deere-gets-ready-day/

 

Her cosmetics was a long time coming with a velvetine matte and super-foil base which has become immediately popular. Lime Crime products go on with an ultra moist texture and dry to a marvelous perfection, just right for your eye-lids and lips. Best of all, her cosmetics are water-proof and have a long lasting stay power highly preferred by most women. Young adults and professionals with their own style love her color options and have created online tutorials to give other users creative ways to wear the LC brand on YouTube. Savoir Laflare has named her cosmetics one of the largest growing lipsticks and eye-shadow brands in the industry. Learn more: http://www.bizjournals.com/losangeles/potmsearch/detail/submission/6417482/Doe_Deere

 

Her unconventional way of thinking about colors was not popular among her friends and she quickly grew a number of naysayer’s. Deere tells Laflare readers, to embark on what they’re good at and work hard to perfect their craft. She suggests, never listening to people who don’t believe in your vision. Surround yourself around positive people is important when you’re branching off on your own with unconventional ideas. Doe Deere believes in centering people around what they’re good at doing and helping them perfect their talent to become an entrepreneur. Learn more: https://ideamensch.com/doe-deere/

Helane Morrison: Safeguarding the financial industry and Enforcing Compliance

Helane Morrison has become a name to be reckoned in the financial industry. Stepping into the shoes of a male dominated compliance world, Helen’s work has lead to the better performance of the SEC. She has been able to police the financial sector with her strategies that have been critical to their functioning. In this post, Helena offers some basic insights into the working of the financial sector and how significant development over the years have helped reduce the red tape involved in dealing with financial institutions:

 

Corruption and fraud

The financial crisis of 2007-2009 exposed widespread corruption with many reputable businesses almost coming to crumbling points who were then forced to seek bailouts from governments. These developments hampered the trust of the general public from the financial institutions. Compliance officers had a busy time during this period that exposed falsified records, underhand dealing and high rate of frauds.

 

Lack of trust

People have got cautious investing their hard earned money in the financial sector due to the scandalous history the financial sector has had over the years. The increased inflation and the inability of salaried class employees not being able to support retirement plans and finance the education of their children have started a trend of recent investments again but this is being done without consulting financial institutions. These institutions need to gain back the trust of the people again. The financial sector needs to carry out intensive investment research and address these issues in a significant manner.

 

About Helane Morrison

Helane Morrison is a seasonal speaker on compliance and legal matters arising out of investment advisories. She is a member of the Hedge Fund Subcommittee of the American Bar Association. Currently, she is the Managing Director and Chief Compliance Officer of Hall Capital Partners LLC joining the firm back in the year 2007. Helane Morrison is also the member of the Board of the Regional Parks Foundation.

 

Prior to joining the firm, Helane was working for the SEC as the Regional Director and once as a District Administrator. She headed the San Francisco branch and was responsible for securities enforcement, litigation and regulatory matters in Northern California and five other northwestern states. In her capacity, she represented the SEC in legal, financial communities, government agencies, and news media. She practiced law at the San Francisco Law firm Howard, Rice, Nemerovski, Canady, Falk and Rabkin for a brief tenure wherein she earned her status as a partner. Her focus at the firm was business litigation and defense of private securities actions. She earned a J. D from the University of California at Berkeley, School of Law. Apart from her law career, Helane also has a degree in Journalism which she finished at the Northwestern University.