Category Archives: Fashion

Women Discover Their Ability To Stand Out With Don Ressler

These days, society gives out mixed messages. On one hand, people are told to stand out and let their own personality and style shine. On the other hand, people that do dare to stand out risk being ridiculed or even ostracized. The industry on Huffington Post is filled with people that want to police self expression, especially when it comes to fashion. Magazines are often putting down men and women that are courageous enough to step out of their comfort zone in fashion. Then there are certain areas in fashion where there is no room for self expression. However, there are designers like Don Ressler who are doing everything they can to give their customers a chance to express themselves.

Don Ressler has taken an interest in fashion and has decided that he is willing and able to influence the trends. Therefore, he has established a company that has eventually come to be called TechStyle. His creative team is always working to come up with enough designs to address the individual. With all of the designs that come with the brands that are related to TechStyle, women will easily find something that is suited to their individual style on apparelnews.net. Therefore, they will be able to express themselves through fashion.

This world is changing rapidly. Fashion is showing signs of this change. Among the ways that fashion is changing is that it is allowing more room for self expression at http://www.entrepreneur.wiki/Don_Ressler. As this world shifts more towards encouraging authenticity, fashion is shifting to enable this type of opportunity. This is one of the reasons that TechStyle takes the time to learn about the customer’s preference as soon as she signs up for an account. The style quiz is one of the features of TechStyle. Don Ressler is already offering some unique items to customers. As the customers continue to purchase from the site, they will come up with some more unique items that will set them apart from others.

Fabletics Takes A Major Market Share Of The Online Fashion Industry

The Online fashion membership brand Fabletics has been seizing an ever growing share of the market from its main rival Amazon over the course of its three year life. Fabletics has grown its reputation by taking a more upmarket, inspirational approach to creating a successful Online business that makes the membership program feel like a more individual plan available to just a chosen few; building the brand has meant keeping the prices low for customers and offering those who choose to join the VIP program a number of special offers and deals to keep them returning each and every month for a new workout outfit.

 

Another area of the growth of Fabletics that has taken it in a new direction when compared to other major Online retailers, such as Amazon, in so much as the Kate Hudson backed brand is seizing on the opportunity to reverse the common issue of showrooming that has caused brick and mortar retailers major issues. Reverse showrooming has become a major part of the marketing options taken up by Fabletics as they are one of the few retailers to move from a solely Online sales based platform to opening new physical store locations.

 

This is not to say the Online sales options of Fabletics have not proven a major success for the company, reviews speak positively of the ease with which the Website of the company can be navigated; a popular feature of joining the Fabletics membership family appears to be the ability to pause membership at any point during a month when a member may feel they do not need any of the designs offered. Online reviews also reveal the approach taken by Fabletics is not a single one size fits all option towards providing the latest workout attire; instead individual choices are made for each member following the completion of surveys that allow clothing to be chosen by a curator for each member’s individual workout and style choices.

 

Reverse showrooming has taken Fabletics on a new direction over the course of its three years in operation, but the aspiration to achieve a similar lifestyle to that offered by the company through its links to Kate Hudson also play a key role in its growth. Positioning itself as the active clothing version of companies like Apple has allowed Fabletics to achieve a value estimated at around $250 million by the close of 2016 as the active and healthy lifestyle promoted by the brand has become more important than ever before to members across the U.S.

Doe Deere Continues to Make Her Mark In the Beauty Industry

Doe Deere was raised in NYC and burn in Russia. She’s the founder and CEO of Lime Crime Cosmetics, which has been growing in popularity over the last few years. Deere’s mission is to prove that cosmetics can do more than just cover up imperfections. She wants her brand to serve as a form of self-expression and freedom.

 

Doe feels that beauty isn’t what is natural or looks acceptable to society. Instead, she asserts that true beauty is doing what feels right at the moment. This is the driving force behind Lime Crime, which was founded in 2008.

 

The makeup line features bold and vivid eye shadows, nail polishes and lip colors, all of which are cruelty-free and vegan. The name of the company came from Doe’s favorite color and her vision to develop makeup products that are so bright, they should be illegal!

 

Deere started small and became successful on her own terms. This is one of the biggest reasons why she is an avid supporter of other women who are starting and maintaining their own businesses. Doe Deere frequently speaks with aspiring female business owners who are looking to find their own creative and professional voice and has done speaking engagements at events like Vegas Nay’s Stardust Tour and PHAMExpo.

 

When she looks back over her career, Doe Deere says that she definitely would have started her business earlier. She admits that she’d been thinking about the idea of Lime crime for years before actually launching the business. She also shares that she would have developed a customer service department sooner to make sure that customers were attended to quickly and efficiently. Deere says that she’s grateful for her current team, who are particularly skilled when it comes to keeping consumers happy.

 

In terms of professional success, Doe Deere says that it’s important to trust your gut. She stresses that there will often be times when information and statistics are just not enough. It’s essential for business owners to trust their intuition and test their premonitions on smaller things before going big. She shares that eventually being great in business will be second nature–and she’s living proof.

Follow Doe Deere on Twitter for more updates.

Fabletics and Kate Hudson Keep On Moving Up

Fabletics was started in 2013 by Don Ressler, Adam Goldenberg, and the famous actress by the name Kate Hudson. It is an e-commerce company that sells sportswear. The company came about because its founders saw a niche in the market for fashionable and elegant sportswear. It operates on a subscription model. Members of Fabletics get access to the company’s catalog of items. Don Ressler and Adam Goldenberg are the founders of TechStyle Fashion Group which was previously known as JustFab.

 

Fabletics has its headquarters in El Segundo, California. It maintains stores in various locations around the US. The company started a men’s line known as FL2 in 2015. It was developed together with Oliver Hudson who is the brother to Kate Hudson. The company ships to various countries around the world including Spain, France, UK, and Australia. Fabletics has made sure that it engages with its customers frequently. It is very active in social media. The company has a cult following of clients. It has not been rare to hear that the firm’s products have sold out.

 

Fabletics relies on data from its site and other sources to determine the items that it will stock in its stores. The stores are stocked with the trendiest and best-selling items. These are items that people want to buy when they get to the stores. Data is sourced from social media, membership preferences on the site, and heat maps from its stores. This ensures that there is all round customer satisfaction because the local members and anyone who walks into the shop find what they are looking for most of the time.

 

Fabletics has invested in its media and creative divisions who come up with strategies that ensure customers are informed and engage with the company in a fun way. Fabletics understands the way consumers engage with brands today, and it has propelled them to the top of the athleisure industry. One of the methods that the company has used to their advantage is reverse showrooming. One normally goes to a showroom to check out stuff first and then deliberate whether they will buy the item later.

 

At Fabletics, one can decide whether they want to buy an item from the catalog that exists on the site and then they can go to the store later to buy it. This means that the item that a person shop for at the store is already in their shopping cart on the site. The approach has combined the strengths of online and brick-and-mortar stores to create a great experience. This has increased the percentage of customers who shop at their stores and the number of people who become members after entering their stores.

 

The various approaches outlined above have enabled it to sell its items at a lower price compared to its competitors. Its customers get to shop high-quality items while saving some cash. They have also helped it to increase its revenue by close to 40% each year. The company is now worth a quarter of a billion dollars.

Weekend #workout plan inspired by @gingerressler's high-power moves ????

A video posted by @fabletics on

JustFab Rebuilds

An LA Times article produces a headline discussing the popular shopping website JustFab.com. The article states how customers were believing that JustFab was basically taking their money from right under their noses due to their decision to become a subscriber on the website. The customers felt that they were not getting what they had been asking for.

I have personally seen the advertisements of this site and decided to check them out myself, so I went to JustFab.com and explored. I believed that it was definitely an interesting site. The shoes, handbags, and other astounding products made me want to investigate more and I found that the prices for the products on this site were reasonable.

Learn more about Don Ressler: http://www.entrepreneur.wiki/Don_Ressler

JustFab also sells products for children which is convenient for those parents that are subscribers that wish to buy for their kids as well instead of going on a different website.

JustFab in my opinion is a delightful site to shop on.  Statements from the article that the LA Times had published executives were aware of the incident at hand and had plans to making sure that their customers were well taken care of.

They were assuring their customers that they will never send them what they were not paying for. They have plenty of designers, who have been designing their own products, that are constantly working to make sure that they fill their customers needs and desires.

Many factories are working as well to keep up with production. Even with the complaints by customers JustFab continues to make continuous profits and still has quite a bit of loyal customers. Executives are going to continue their work every day to make sure that they can gain more loyal customers to ensure their success not only with the profit from products, but also the success in knowing that they can keep smiles on their customers faces.