Monthly Archives: September 2017

Omar Yunes, a Passionate Face Behind the Franchising Business

The curtains of the Best Franchisee of the World (BFW) competition 2015 come down on 5 December with Omar Yunes emerging the overall winner. Mr. Omar was celebrated for his contributions towards the Japanese franchise of Sushi Itto. Omar Yunes is no stranger in the world of franchising; from a tender age of 21 years Omar has been able to grow himself and the Sushi Itto brand from a single food store to the 13 stores he owns with the franchisee spread out in Puebla, Veracruz, and Mexico City.

Best Franchisee of the World (BFW) competition is a huge competition that seeks to reward the contributions of individual franchisee towards their mother brand. The 2015 edition that was held in Florence, Italy, was attended by top franchisees from at least 34 countries including Brazil, Argentina, Hungary, France, Portugal, and Mexico, to name but a few. Omar Yunes who also came top in the first ever Mexican Franchisee edition was awarded this prestigious award due to his contributions towards reinforcing the franchise- franchisee relationship and how he has helped the franchise in terms of knowledge and learn more about Omar Yunes.

According to Sushi Itto’s CEO, Benjamin Cancelmo, Omar’s award is a boost of confidence and a show of their dedication towards offering their customers quality services. Diego Elizarrarrás, the Mexican organizer for the best franchisee category, noted that Omar Yunes’ award is a wakeup call to other international franchise brands that Mexico is ready for them and more information click here.

 

About Omar Yunes

Omar Yunes is one of the world’s celebrated franchisee we have today. Currently, Mr. Omar is the largest Sushi Itto franchisee owning 13 stores a total of 10% of the brand’s food stores. From a single food store at 21 years of age, Omar Yunes has been able to grow the franchise business, employing over 400 employees in the 13 units he manages and Omar Yunes’s lacrosse camp.

Luiz Carlos Trabuco Cappi Is The Most Recognized CEO Of Bradesco

Bradesco, the largest bank in the country, has only had a handful of CEOs during its lifetime. The one CEO that has made the biggest impact during his career is Luiz Carlos Trabuco Cappi. His lead at the company didn’t happen until towards the end of his career, but he accomplished a lot in a short period of time.

His Early Life

Luiz had a relatively normal family while growing up and he didn’t start working until the age of 18. He started working as a bank teller for Bradesco while attending University of Sao Paolo at the same time. After obtaining his degree in philosophy, he took his job more seriously and climbed up the corporate ladder to eventually become the marketing director.

His degree in philosophy has given him a different perspective on business and life in comparison to his colleagues. Most high-end executives in the banking industry usually obtain degrees in finance or math rather than liberal arts. Luiz has taken his perspective on life and society and applied it to his business for the better.

Improving The Public Image Of Bradesco

The 1980s was a real turning point for the company. It was a time when companies were going out of the box with media advertising and keeping constant contact with the public. The founder of the company preferred to keep quiet to not step on any toes but Luiz wanted to take more risks. He increases public relations drastically during his time as a marketing director and it certainly contributed to the boom in the growth of the company.

Who Founded Bradesco?

Amador Aguiar had founded the company in the 1940s and he has remained the leader until his death in the early 1990s. He is also responsible for a major education institution called Fundação Bradesco.

Márcio Cypriano had taken over the company after the death of the founder. This decision was taken by the executive team because they felt that Trabuco was not old and experienced enough to lead the company. He had served until he reached the company’s maximum age of 65.

Read more on wikipedia.org

Expanding The Company

What really changed for the company was its rapid expansion in the 2000s by acquiring smaller companies or neglected international branches. Márcio Cypriano had led the acquisition phase and Luiz had followed it at the tail end of things. HSBC Brazil, American Express, and Banco Mercantil de São Paulo are just some of the names under the company thanks to the streak of purchases.

Luiz had to pick up the responsibility of managing these new assets at the last-minute when he finally had his turn as CEO and president. The financial market in Brazil was also on the decline due to external factors and reforms had to be made to the company. Obviously, this was all a big undertaking for the new leader.

Banco Itaú and Unibanco were one of the biggest rivals of the company and things got even more serious when they had merged. Their merged company had knocked down the rankings of Bradesco and this had put Luiz in a more competitive position. Other banks in Brazil are also emerging and could be upcoming threats.

Bradesco still has the most impressive presence in the country. Any Brazillian will be able to recognize the logo since they have thousands of banks and cash machines in every city. Malls, pharmacies, supermarkets, casinos and small shops do business with them and have their machines in their establishments. Bradesco is also one of the leading figures in private pensions, which extends the coverage from the government’s plan.

Learn more about Luiz Carlos Trabuco Cappi: http://epocanegocios.globo.com/Empresa/noticia/2017/08/trabuco-retomada-do-credito-depende-de-volta-do-pib-e-da-taxa-de-investimento.html

Whitney Wolfe’s Wedding Creates A Buzz

Bumble founder and CEO Whitney Wolfe has the wedding fashion industry abuzz after her weekend wedding to oil heir Michael Herd. The blushing bride walked down the aisle in a stunning Oscar de la Renta gown complete with a lace train and full-length veil. The couple was married at Villa Treville, an elegant retreat perched on a cliff along Italy’s Amalfi Coast.

The secluded venue was decorated with candles, thousands of roses and lemon accents to highlight the beautiful lemon trees encircling the property. Reception guests were treated to gourmet cuisine while they enjoyed sweeping views of the region’s coastal villages.

Whitney changed into a more comfortable, but still elegant pale silk dress for the reception. The bride and groom cut the first piece of an enormous strawberry drenched wedding cake and danced in the candlelit venue.

The newlyweds created a custom wedding hashtag to share photos from the unforgettable evening with family and friends who were not able to attend the nuptials. The tag, #HomeIsWhereTheHerdIs, is a play on the Texan groom’s last name. The couple met on Valentine’s Day in Aspen several years ago and has been inseparable ever since.

Whitney Wolfe’s jaw dropping Oscar de la Renta wedding dress and idyllic wedding venue aren’t the only reasons her marriage is eliciting so much attention. By creating Bumble, Whitney Wolfe has facilitated countless relationships. It’s only fair that someone responsible for so much happiness finds her own happily ever after.

Bumble currently has more than 18 million registered users and over a billion matches have resulted since its inception. Bumble is unique in that it allows women to make the first move while preventing the harassment that is, unfortunately, a common occurrence on other dating sites.

Whitney Wolfe founded Bumble with a mission to empower women in the dating world. Since the company’s launch in 2014, she has done so much more. In 2016 Wolfe launched Bumble BFF, an app similar to the original dating app, except it helps adults find friends with common interests.

Whitney, a graduate of Southern Methodist University, expanded Bumble’s applications once again in 2017 with the addition of Bumble Bizz. Bumble Bizz makes networking easier than ever before.
The Match Group recently tried to acquire Bumble in a 450 million deal, but Whitney Wolfe was clear: the Austin, Texas company is not for sale.

José Henrique Borghi: Choosing A Reliable Advertising Agency

Are you serious about taking your business to the next level? Do you want to hire a great advertising team to handle your business promotions and marketing? José Henrique Borghi is your clear choice when it comes to advertising in Brazil.

José Henrique Borghi is a renowned advertising and marketing executive and he has the top notch resources to help you attain success. No matter how long you have been advertising or selling products or services, an experienced advertising consultant can help you make more sales and boost profits.

If you truly want to attain tremendous growth and reach massive prospects, you need to contact José Henrique Borghi. Many companies and business people rely on José Henrique Borghi and his ad agency, Mullen Lowe, to reach their prospects in Brazil. His marketing and promotions strategies are designed to meet the needs of organizations and entrepreneurs that want to increase sales and revenue.

Effective marketing and advertising are critical when it comes to building a brand or getting your business and products in front of potential customers. Every smart entrepreneur or organization manager knows that advertising and marketing promotions are essential aspects of running a successful business and learn more about Borghi.

Working with an advertising agency or marketing firm opens presents profitable opportunities for ambitious entrepreneurs. Advertising professionals work on a variety of challenging projects for different companies, across industries. They have a good understanding of what each industry needs to get noticed and gain exposure. Having reliable professionals on your side will definitely get you a great outcome and more information click here.

In order to ensure your success, consider signing up with José Henrique Borghi and his team of experts at Mullen Lowe. These professionals have adequate resources or skill to help you maximize your exposure and attain success in your endeavor and Borghi’s lacrosse camp.

Taking up the Advocacy Fight

Upon the resignation of a journalist who worked for Michael Lacey and Jim Larkin, the duo decided to take on his work. The former Phoenix Times had been investigating America’s self-proclaimed toughest sheriff in the United States for financial misappropriation and abuse of office.

He dutiful reporter had left journalistic notes indicative of fraud at the sheriff’s office to his bosses. In the notes, he had highlighted financial statements that the sheriff had made a cash deposit of 690,000 dollars in investment in local real estate despite his annual salary of 72,000 dollars.

In the notes, the journalist also concluded that the sheriff conducted biased searches and arrests in Hispanic neighborhoods and often brutalized and shamed the locals in those neighborhoods.

After probing further, the founders of the Village Voice Media and the Phoenix times, Michael Lacey and Jim Larkin, found more damning evidence regarding the sheriff’s flagrant abuse of office. He had left over 60 jail inmates to die of treatable infections which they contracted under his custody in the ill-maintained county jails.

The deplorable conditions in which his office kept the public holding facilities was always unfit for human habitation yet he always filled them with members of the Hispanic community. The abrasive sheriff had also formed a habit of abusing and silencing his critics, even members of the media.

Lacey and Larkin published articles detailing the sheriff’s abuse of human rights and misuse of his mandate in settling personal scores. They also included details about the financial unaccountability at the sheriff’s office. They were to face a severe backlash later when he ordered them to yield their journalistic sources and notes to his office.

The subpoenas that he sent to their offices making those demands also required them to furnish his office with private browsing data of their readers including the readers’ IP addresses. The two declined the orders and were fetched from their homes in the dark of the night by armed deputies and whisked away in unmarked and tinted vehicles. Read more: Phoenix New Time and Village Voice Media | Wikipedia

The matter was already a public concern and Sheriff Joe Arpaio could not get away with his usual gimmicks. Public pressure got him to release them from custody barely 24 hours after he took them.

The two veteran journalists sued the county for wrongful arrest and were compensated with 3.75 million dollars for it. They have since been at the forefront of defending the rights of immigrants and members of minority groups.

Through the Lacey and Larkin Frontera Fund which supports litigation efforts of civil lobby groups advocating for the emancipation of immigrants, human rights activists groups like the American Civil Liberties Union (ACLU) and the Puente Arizona Society have continued to nullify oppressive laws and policies in courts of laws.

The 3.75 million dollars that Lacey and Larkin were compensated with has been critical for the Frontera Fund’s initiatives, much to the benefit of causes supported by similar activists groups. Other groups and unions which have been important in the advocacy for the rights of immigrants and other minority groups in the United States include:

  • The Coalition for Human Immigrant Rights [CHIRLA]
  • The Amazon Watch
  • The Advocates for Human Rights

The Ever Growing Internet Landscape

The term “futurist” sums up Jason Hope quite nicely. Both in the fields of medicine and technology, Jason Hope stays on top of the science that drives both into the future. With the internet specifically, Hope focuses more on what it can do for businesses than the internal workings of the web. Businesses being inter-connected with new technology that can help them function easier and more productively is where his focus lies. And these technical businesses take lot of stock in what he says, proposes and does because he has long established himself as an expert in the field.

Advances such as facial recognition, retinal recognition and I.D. chips that are implanted under the skin are all technological advances that have real life applications which are utilized online. The philanthropist side of Hope gives generously to research labs that spearhead research, manufacturing and testing of these types of technology. Funding these projects are taken seriously in that once an improvement on an existing technology is formulated, research is first done into the success of the “first generation” of that particular technology to gauge the relevance of an improvement. Once this has been established, further work is funded to get working prototype in place that can later be tested.

Attention to detail such as this is the main reason why Jason Hope is just as successful as the new technology he helps bring to the rest of us. With the world becoming more interconnected via the internet everyday, people like Jason Hope are turned to more and more to help ensure that the technology that drives the internet keeps pace with the ever-changing needs of the ever-growing population of people using the internet. Whether the needs stem from people working online to people wanting better security system for their business, growth and change are happening. As are people like Jason Hope.

Jason Hope Info: http://jasonhope.com/blog/