Kate Hudson Gives Super Style to Active Wear Under Fabletics Label

Women’s active wear has blossomed into a big deal with leggings surpassing sales of jeans for a few years now. Athlesiure clothing has even appeared on the runways at NY Fashion Week.

Actress Kate Hudson has gotten involved and become the face and body of Fabletics, the label she co-founded with branding experts Don Ressler and Adam Goldenberg. The fashionable active wear has Kate Hudson’s great casual-chic style and features vividly colored and patterned leggings, tees, tanks, cropped bra tops, yoga pants, swimsuits and even cute dresses. The line is good quality, on-trend and affordable under a subscription membership. In fact, Fabletics boasts more than one million VIP members located around the world.

“Live your passion” is the brand’s mantra and philosophy and something Kate Hudson believes in. She hopes to encourage more women to be active and move around. You don’t have to be a professional athlete to wear the Fabletics label. Every piece is comfortable, flattering and can be worn from morning into night, even on a date.

Kate Hudson’s new 30-second TV spot features the bubbly actress in real moments, and ad experts are giving the creative commercial the thumbs up. AdWeek.com says the ad was designed to resemble Kate Hudson’s day to day lifestyle, showing the star exercising and hanging out in Fabletics leggings, bra tops and swimsuit.

About 70% of the Fabletics’ commercial was shot by the actress’ personal i-phone and looks like a feed from her Instagram social media page. The spot shows Kate Hudson lounging in bed wearing her active wear label. It also depicts the star learning to skateboard, play ping pong, dive into the pool and exercise on a Pilates machine, all in bold colored active wear.

Fans are applauding the commercial, because it shows Kate Hudson as a regular girl off the red carpet, working out and having fun in a healthy lifestyle. The actress appears accessible to her fans, and people appreciate her “normal-ness.”

Fabletics must be doing something right, because a major expansion is on the way. The company has announced building up to 100 new brick and mortar stores across the U.S. in the next three to five years. The brand is covering the online market as well as the old-fashioned way of doing business in a real store.

Read an honest Fabletics review on thekrazycouponlady.com

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